Text Message Marketing
TEXT MESSAGE MARKETING
Text message marketing is more personal than other forms of marketing and can help a business gain traction. SMS messages should follow a structured, efficient marketing campaign. Text marketing involves bulk text messages sent to qualified leads. Text message marketing is the ongoing process of communicating business news, sales, promotions or other relevant information to your customers via SMS (short message service) text messages on their mobile devices. It is a type of digital marketing strategy that helps build brand awareness on a more personal level. Consumers must opt in to your messaging before you begin sending texts to them.
You can send bulk messages to groups of customers or audience segments, or customize the experience even more by sending individualized messages. This tactic allows you to bypass other marketing noise – social media ads, email marketing campaigns, etc., – and go directly to consumers’ phones. Text message marketing relies on a database consisting of your customers’ names, cell phone numbers and other information (geographic region, customer categories, customer interests) that helps you track the sales process. Text message marketing targets a specific audience. As with any marketing endeavor, the more information you have on hand and the more specific your customer segments are, the better. Similar to how Facebook ads target people within a certain area, by age, and by interests, the best text message marketing is highly customized and geared toward a specific target audience.
Text message marketing acts as part of an overall marketing campaign. As a marketer, the most important thing to remember about all mobile marketing (i.e., marketing that relies on technical and digital methods to reach mobile users, as opposed to printed materials) is that it should be part of an overall marketing campaign. No company should start text messaging marketing without a game plan on how it all fits together to reach new customers. Text messaging isn’t appropriate for every marketing scenario. Yoni Ben-Yehuda, head of business development at Material Good, advises marketers to use it for things like a delivery status, a secondary message after you download a certain mobile app or program, a receipt of purchase, or an exclusive discount. Text message marketing is only effective for brands with an audience that prefer this form of communication.
Text Campaigns
TEXT CAMPAIGNS
Text campaigns are marketing campaigns sent via text message or short message service (SMS). Text campaigns rely on SMS messages to send information about discounts, promotions, new products, and more directly to their customers’ mobile devices. As such, text campaigns enhance communication between businesses and their target customers. Here at Usmsgh, the stats don’t lie. SMS messaging is shown to have by far the highest engagement rate of any marketing channel. While it's true that not everyone has a smartphone with Internet access, more than 5 billion people worldwide can receive SMS texts. And 90% of texts are opened within 3 minutes of receipt, with a 98% open rate overall. That’s a near guarantee that your message will actually reach your customer.
A recent survey found that more than half of consumers prefer to receive updates from brands via text. So, small business owners and big corporations alike have started using text marketing campaigns in an effort to boost customer satisfaction and engagement. Whatever you do though, make sure your text campaigns are always compliant with the law and that you're respecting your customers by giving them an easy way to stop receiving text campaign messages. This message has a clear CTA for their 15% discount offer, which then links to a branded landing page with more information. Understanding performance is key to a successful Text campaigns marketing strategy. You can’t improve what you don’t measure, which is why we’ve developed a robust set of pre-built analytics dashboards that help you make smarter marketing decisions.
From basic opt-in and click through rates to campaign revenue attribution and abandoned cart recoveries, the data we surface will give you meaningful insights and help you refine your text messaging. We’re proud of our easy-to-use text campaigns service. We’re even prouder of our humans. Unlike many software companies who avoid you at all costs, we actually want to talk to you. We believe that our expertise can help you maximize your success, which maximizes ours. For that reason, we’ve built teams of dedicated people who spend time with our customers helping them develop custom strategies that are tailored for their business. Our goal is to help businesses optimize how they communicate and engage with their customers more efficiently through messaging source: privy
Receive text messages online
Our receive Bulk SMS online API allows you to receive text messages from an inbox with our inbound Bulk SMS API. Using your API key, you can get the latest messages from one or more inboxes. Messages can either be returned as either JSON or XML for easy inclusion in your own app, CRM or system. Test our inbound Bulk SMS API and register for a API key today.
Send SMS Campaigns In Minutes
Send SMS Campaigns In Minutes
Connected to more than 700 operators worldwide, usmsgh allows you to send SMS campaigns in Minutes from Ghana and abroad. We guarantee the best Send SMS Campaigns In Minutes service at the lowest market prices, without any commitment. Choose usmsgh.com for your bulk SMS sending, manage your SMS campaign alert systems, E-mail marketing campaigns or to stay in touch with colleagues and partners via SMS. Choose our API http, FTP or our SOAP Web Service to send SMS from your system information. And travelling, you will always have access to your account via our usmsgh Website application across the globe
How to start: Bulk SMS API
To start using Bulk SMS API, you need to create an account on the USMSGH/SMS API website. Registration is completely free of charge. Your account is ready to use immediately after registration, but we recommend you to verify at least one sender name or number. The default name for all messages sent before verification is “INFO”.
In order to improve the security of the API interface, you may create a whitelist of IP addresses. IP addresses filter . Sending messages will be possible only from the whitelisted IP addresses (attempts at sending messages from other IPs will result in the following response: ERROR:105). IP addresses should be separated by semicolons
open API resources
USMSGH/ Bulk SMS API has more API resources beyond those mentioned in this documentation. They are documented in an openAPI standard here and are constantly extended and upgraded..
Authentication
We recommend OAuth 2.0 authentication. To use OAuth, please generate a new token with selected scopes in the OAuth Tokens section of the Customer Portal. Authorization header will be necessary in request to our Bulk SMS API. If your environment doesn't support headers modification, please add the access_token parameter with its value to request. Please note that this is not a recommended authorization alternative and it has an adverse effect on security..
Receive text messages online
Our receive Bulk SMS online API allows you to receive text messages from an inbox with our inbound Bulk SMS API. Using your API key, you can get the latest messages from one or more inboxes. Messages can either be returned as either JSON or XML for easy inclusion in your own app, CRM or system. Test our inbound Bulk SMS API and register for a API key today.
Bulk SMS Alert
Bulk SMS Alert
Bulk SMS Alert applies to companies sending SMS to one or more recipients via software platforms. Usms-gh SMS Alert Provide you Best Marketing Solution in Bulk SMS Alert Services. we are dealing in Transactional SMS, Promotional SMS, Open DND, WhatsApp Bulk SMS. Bulk SMS Alert is the most selected and successful communication method for your Company/Product Promotion. You can create in 20+ languages, schedule your sending time, add the opt-out path, Bulk SMS Campaigns and much more. Bulk SMS Alert marketing strategy is the Easiest and Fastest way to deliver information to your regular customers. Get the best Bulk SMS Alert service at the cheapest price with 24 X 7 Sales/Support.
According to the recent demands of customers, timely send personalized recommendation Bulk SMS Alert to promote customer activity, Send notifications of unfinished appointments, services, and reminders at the right time to keep the company engaged with customers and help the company improve customer engagement. Send the latest activity introduction to customers, effectively reach the target group, improve customer conversion rate, Send care and reminders to customers on holidays, members' birthdays and other time nodes, creating experience that customers value in the process of communication.
With Bulk SMS Alert you can send personalized messages such as sign-in reminder, activity reminder, rights claim and subscription notification to users to increase user activity With the regular telecom license, we can quickly reach the local operators in more than 190 countries and regions and experience the global communication interaction with low latency and high reliability, Support simple API and international standard SMPP protocol interconnection. Multi-points access is deployed globally to ensure access speed. Support rich channel resources with a high arrival rate.
We have developed pre-designed templates for you like sending automated follow-up Bulk SMS Alert to your leads or prospects from your favorite CRM tool, abandoned carts from your E-Commerce platform, and many more Source : onbuka
What is text message marketing?
T
ext message marketing is the ongoing process of communicating business news, sales, promotions or other relevant information to your customers via SMS (short message service) text messages on their mobile devices. It is a type of digital marketing strategy that helps build brand awareness on a more personal level. Consumers must opt in to your messaging before you begin sending texts to them.
You can send bulk messages to groups of customers or audience segments, or customize the experience even more by sending individualized messages. This tactic allows you to bypass other marketing noise – social media ads, email marketing campaigns, etc., – and go directly to consumers’ phones.
How does text message marketing work?
Text message marketing relies on a database consisting of your customers’ names, cell phone numbers and other information (geographic region, customer categories, customer interests) that helps you track the sales process.
Text message marketing targets a specific audience.
As with any marketing endeavor, the more information you have on hand and the more specific your customer segments are, the better. Similar to how Facebook ads target people within a certain area, by age, and by interests, the best text message marketing is highly customized and geared toward a specific target audience.
Through SMS marketing, you’re getting as specific as possible and meeting your customers where they are – on their smartphones. By communicating your marketing messages to a targeted audience, you’re able to cultivate more meaningful connections with users and interactions with qualified leads.
Text message marketing acts as part of an overall marketing campaign.
As a marketer, the most important thing to remember about all mobile marketing (i.e., marketing that relies on technical and digital methods to reach mobile users, as opposed to printed materials) is that it should be part of an overall marketing campaign. No company should start text messaging marketing without a game plan on how it all fits together to reach new customers.
Text messaging isn’t appropriate for every marketing scenario. Yoni Ben-Yehuda, head of business development at Material Good, advises marketers to use it for things like a delivery status, a secondary message after you download a certain mobile app or program, a receipt of purchase, or an exclusive discount. Text message marketing is only effective for brands with an audience that prefer this form of communication.
“When the brand recognition is present with the user and they’re familiar with your company or products, offering them content via text can be efficient.”
Mobile marketing channels, which include SMS, social media, email, and other forms of marketing, should all complement and benefit each other, thus contributing to your company’s overall mobile marketing campaign.