Best Email API Solution
Send transactional or bulk email effortlessly with Usms-gh Best Email API Solution. Regardless of your business case, Usms-gh Best Email API solution empowers senders like you to build with the most powerful and reliable email service provider in the industry.
Email API integration made easy
Usms-gh Best Email API Solution makes integrating email into your existing applications incredibly easy with our RESTFUL API, SMTP relays, and comprehensive documentation. Whether you need to send one thousand or 10 million emails in minutes, Usms-gh Best Email API’s Solution infrastructure scales with you and boasts 99.99% server uptime – so you’re never caught in a bind when you need it most.
Understand every detail of what happened with your email with Usms-gh API’s log retention and email analytics. From the moment you send an email, you can track the journey your email takes to the inbox with log retention. No more waking up in the middle of the night to record message errors; get to them on your time. Once your email reaches the inbox, you can track engagement metrics like opens and clicks to monitor email performance. Use hourly data to gain insight into recipient habits and understand campaign performance by digging into metrics like devices, location, and mailbox providers.
Send emails to the inbox
With Usms-gh Best Email API Solution, companies are empowered to send their emails straight to the inbox through various email authentication protocols. Protect your sender reputation by sending with SPF, DKIM, and DMARC protocols and keep bad actors from impersonating your brand.
Easy to read incoming messages
Integrate Usms-gh Best Email API Solution with your existing applications and clean up your inbound email streams with routes. Routes allow senders to clean up cluttered email threads by fully parsing your inbound messages and converting them to UTF-8 for easy reading. Turn complex MIME data from incoming messages into straightforward JSON, making inbound processing a breeze for any business. An API (Application Programming Interface) helps two or more tools interact with each other. With a best email API solution, an application or website can interact with an email service provider to send an email message directly from the app or website. For example, when you make a purchase on an e-commerce website, you instantly get a shipping notification in your mail besides the push notification from the app. This automated email sending is made possible through best email API solution.
BULK EMAIL BLASTS
A bulk email blast is an email campaign sent to a large set of contacts or all the contacts in your bulk email blasts list, triggered at the same time. There is no limit on the minimum or the maximum number of people that should be on your list to qualify the mark of calling it a bulk email blast.
Few characteristics of a bulk email blast
Email is sent only to legit subscribers (opt-in list), The mailing list is not segmented, The email has a universal appeal, It comes with one clear CTA.
Yes, personalization and segmentation can be done. Cheaply. But that doesn’t mean these should be done all the time. For example, if you want everyone to know about the new feature of your product or promote a clearance sale at 20% discount to all the customers, all over the world, then your messaging doesn’t change for Martha who is not your paying customer or Sam who is an avid fan or superuser of your app. Both of them would like to know about new features or worldwide sales. In such cases, sending a mass email is cost and time-efficient. It makes sure your message has reached everyone who ever gave consent to get emails from you. Apart from promotional campaigns, newsletter is another type of email that is sent to the whole list. It works really well for artists, thought-leaders or companies publishing quality articles on niche topics. However this kind of bulk email blasts isn't just sent out of the blue and requires a long term strategy, rather than short term thinking for quick results.
Bulk emails blasts are not just effective, but also efficient - they get the job done without you missing that eyelash appointment or ping-pong competition. You save time - because you are not doing any segmentation, heavy personalization or automation. You save money - because you can use any basic, affordable ESP to get the job done. It doesn’t have to be fancy, ninja ESP. And bulk email blasts rates are cheaper than regular ESP subscription. Email accounts get flagged when abnormal activities happen - and sending out a bulk email blasts out of the blue is definitely one. Your IP can get flagged and you can be banned from using the ESP. You might have to go back to school too. Bulk emails blasts can lack personalization, relevance and candid language. Progressively increase the number of recipients of your email campaign. Send bulk email blasts to a highly engaged audience and then add a less involved audience. 15-30 days is usually good for this procedure.
Email marketing is a powerful marketing channel, a form of direct marketing as well as digital marketing, that uses email to promote your business’s products or services. It can help make your customers aware of your latest items or offers by integrating it into your marketing automation efforts. It can also play a pivotal role in your marketing strategy with lead generation, brand awareness, building relationships or keeping customers engaged between purchases through different types of marketing emails
Email marketing is the act of sending promotional messages to people in mass quantities. It typically is to generate sales or leads and it may contain advertising. Email marketing convert prospects into customers, and turns one-time buyers into repeat customers and raving fans.
Email marketing has been around forever, and for good reason. It’s the most direct and effective way of connecting with your leads, nurturing them, and turning them into customers, consistently winning out over all other marketing channels. Whether it’s transactional email at scale by secure SMTP and API or bespoke marketing emails that are beautiful and professional the uSMSgh email product has your business email needs covered.
There are a ton of email service providers out there, but we take the guesswork out and make it really easy to choose the right one for you and your goals. A big later in this guide, we’ll list out our favorite ESPs that you can choose from. After those two steps, it’s just a matter of refining your lists and your messaging so you’re reaching your audience and really connecting with them. Plus, you’ll be able to set up some automation in your email marketing service which will make things much easier for you. Email marketing can help you build a relationship with your audience while also driving traffic to your blog, social media, or anywhere else you’d like folks to visit. You can even segment your emails and target users by demographic so you’re only sending people the messages they want to see most. Email marketing also allows you to run A/B tests of a subject line or call to action to identify the best performing message by using email marketing software that can also be configured to easily send out emails. Check out USMSGH email templates to see more of what you can do with email marketing. At USMS-GH, we’ll walk you through the entire process of setting up your email marketing funnel so that you can acquire leads and generate sales, 24/7. source: neilpatel
Email Marketing Campaign
An email marketing campaign is a sequence of marketing efforts that contacts multiple recipients at once. Email marketing campaigns are designed to reach out to subscribers at the best time and provide valuable content and relevant offers. Using email marketing campaigns allows you to build deep and trusting relationships with your customers.
USMS-GH shares versatile content ideas for your email marketing campaigns. Check it out to learn more about what email marketing campaigns can do for your business.
Why should I send email campaigns?
- Emails help nurture leads
- Emails help keep customers engaged
- With emails, you can collect data about subscribers
- Emails help convert
- Emails help your business improve
Email marketing campaign makes communication with clients easier and more effective. Email marketing campaigns are a powerful medium between your company and your audience. They help not only to increase sales but build your brand image. Below we listed some objectives you can achieve by sending email marketing campaigns.
- Emails help nurture leads. Each new lead requires nurturing before making his first purchase. The task of your marketing team is to provide them with the right educational materials. They include how-to guides, live demos, workshops, webinars, useful checklists, tutorials, etc. Each email will make a user move down the sales funnel. Predict all possible pain points that a user may face when dealing with your brand and eliminate them.
- Emails help keep customers engaged. Now it’s getting much harder to stir users’ interest in a brand. So, you have to come up with new formats and new offers. Email is just the place for experiments. Via this channel, you can share important information, show your expertise, and offer exclusive deals.
- With emails, you can collect data about subscribers. To provide every user with an individual approach, you need to collect information about them. With an email campaign, this task is as easy as pie. All you need is to ask subscribers to share some important data for you to craft more targeted and personalized offers. Then, you can divide all your list into segments, and send relevant content to each group.
- Emails help convert. With all this personal information about your clients, you can create unique promotions for each user. Track their interactions with your brand and you’ll get to know their favorite products and buying habits — they will help you send emails triggered by clients’ actions. As a result, you’ll increase your email performance and sales.
- Emails help your business improve. Ask your clients for feedback. You can do this right after the purchase or on a regular basis via a survey. You’ll find out what customers appreciate the most about your brand, which difficulties they face, and what they would improve.
When is the best time to send an email campaign?
The best time to send an email campaign depends on the topic of the message, the audience’s lifestyle and habits, and the day of the week.
Typically, the best days are Tuesday, Wednesday, and Thursday because Monday is the busiest day of the week, and on Friday, people try not to leave anything for the next week and cope with their week tasks. Saturday and Sunday often family days, so people spend most of their weekend relaxing and not reading emails. Check out our blog to learn more about the best time to send email marketing campaigns.
The best hours are:
- around 6 am as many people have a habit of checking their phones in bed;
- around 10 am because people also check their emails at the beginning of the working day;
- around 2 pm because people have lunch or coffee breaks;
- from 8 pm to midnight because during these hours people are usually free and many of them have a habit of reading emails before going to sleep.
Though, it’s much easier to identify the worst time to send email campaigns in most cases: it’s inconvenient to read emails during rush hour when people commute to and from their work and at night, as there is a risk of waking them up. You’d better avoid these hours.
When you find out the best time for your business to send email campaigns, you can effectively schedule your campaigns with USMS-GH.
Email Campaign Types
- Welcome emails
- Announcement emails
- Testimonial request emails
- Holiday emails
- Invitation emails
- Seasonal emails
- Reactivation emails
- Abandoned shopping cart emails
- Cross-selling emails
- Upselling emails
- Anniversary emails
Announcement emails. These are sent to announce an upcoming holiday, event, release of a new product or feature, etc. The aim is to make subscribers interested, encourage them to buy or to visit.
Holiday emails. This type of email campaign engages people with holiday discounts before Christmas, New Year, and other holidays. It builds trust and strengthens positive emotions associated with your brand.
Invitation emails. This email marketing campaign invites subscribers to visit an online webinar, a party, a conference, etc.
Seasonal emails. Intended for sending relevant seasonal offers like umbrellas in rainy storms, or sunglasses in Summer, for instance.
Reactivation emails. Emails sent to inactive clients who lost interest or have forgotten about your company. Don’t just say goodbye to them, try to reactivate and remind them how much value you can share.
Abandoned shopping cart emails. Sometimes subscribers leave items in the shopping cart without buying them for some reason. An abandoned cart email marketing campaign suggests that subscribers return to their carts and inspires them to complete the purchase.
Cross-selling emails. This type of email campaign promotes related products. If your client bought a smartphone, a phone case would be great to cross-sell.
Upselling emails. It describes and offers more advanced, upgrades, and expensive products than the customer considered or bought before.
Newsletters. The most widespread email marketing campaign. Newsletters provide customers with valuable and non-promotional information. If performed well, newsletters help brands build trusting and loyal relationships with people.